IFFI
Project Identity
Instructor Eric Baker
The International Film Festival for Independents, or IFFI for short, is a festival catered to independent filmmakers. Film is an extension of one’s imagination and self, and therefore IFFI embodies the ideals of these creatives, especially individuality.
The identity relies on the changing of the dot, which represents the individual. The dot can move, multiply, divide, come together, and return back to one. In this way, the logo signifies community and individuality at the same time.
IFFI
Project Identity
Instructor Eric Baker
The International Film Festival for Independents, or IFFI for short, is a festival catered to independent filmmakers. Film is an extension of one’s imagination and self, and therefore IFFI embodies the ideals of these creatives, especially individuality.
The identity relies on the changing of the dot, which represents the individual. The dot can move, multiply, divide, come together, and return back to one. In this way, the logo signifies community and individuality at the same time.
