San Myeong Kim

00 ABOUT ME

01 WORK

      Atlas
      Roadshow
      About Herb Species
      Mara Mara
      NYFF

      Spectrum

      IFFI

      Music For Airports


02 PLAY





























Email
Resume available upon request.


@2024 San Myeong Kim





Atlas

Project Identity, Systems
Instructor Ken Deegan, Brankica Harvey



Atlas Cops & Kids Boxing Club is a community based non-profit offering free boxing services to the youth of NYC. The new system is based on the concept of technicality and intricacy. Many expect the sport to be merely about strength. But there are hidden complexities behind every technique and fighting style. The repeated square refers to the square circle boxing ring.





Mark



Roadshow

Project Editorial
Instructor Ken Deegan, Brankica Harvey



Experimental editorial art book exploring how a shift in perspective can make all the difference. Taking information from Antiques Roadshow (tv series), I curated and designed content based on themes of: value, price, memory, narrative, and experience. Included are my own writings that are a personal reflection about said topics.





Mark




About Herb Species

Project Infographics, Zine
Instructor Larry Buchanan




This is a project about the different types of herb species in New York state. The task was to create a printed atlas of a series of maps depicting information in a graphic way. How can we relay dense information in digestible ways?





Mark




Mara Mara

Project Brand Identity
Instructor Ken Deegan, Brankica Harvey




A rebrand for a small kimbap food joint in New Jersey. They used to serve only kimbap (Korean seaweed rolls), but now they also focus on food on-the-go, such as acai bowls, salads, and sandwiches. The system is based on a sans serif/ serif juxtaposition, which represents the dissonance that works together.





Mark




NYFF

Project Brand Identity
Instructor Ken Deegan, Brankica Harvey




A rebrand for the New York Film Festival. The identity highlights the diversity and mixture of filmmakers, while focusing on cinema as an artistic form. Show the individuality of each filmmaker while also highlighting the connectivity of the community. This is done through connection of lines, a common thread.






Mark